Results for tag: Top Tips.
Measuring the effectiveness of your PR activity
One topic that is always hot on the PR industry agenda is how to tackle the evaluation and measurement of PR campaigns.
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Consumer trust cannot be bought
As consumers, we have grown savvy to adverts placed both online and in print. We would rather trust the opinion of someone like us, someone who has “tried and tested” the product and tell us whether it works or not, or if it’s worth the purchase price!
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Telling your brand story through the power of video
Molly Fry, Executive Producer / Director at Focus Pocus Films, gives us the lowdown on why the best way to tell your story is through video, and gives us some facts that will more than justify a video marketing budget.
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ADPR’s guide to bossing your retail PR campaign
PR is a highly cost effective way to promote your retail business. It helps form the way your customers, influencers and other brands perceive your company. PR is about getting your key messages out to your target audience and shaping your reputation in the “earned” media space.
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How to maximise the power of social media for exhibitions
Exhibiting at a show can come at a considerable expense. Ensure you have an effective social media campaign in place to maximise your presence at a crowded event.
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The ultimate guide to travel PR
Are you thinking that you could really do with some travel PR ideas to set your business apart? But aren’t quite sure where to start? Read on for ADPR’s ultimate guide to raising brand awareness, increasing traffic and ultimately increasing profitability.
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ADPR shortlisted for three CIPR PRide Awards
We couldn't be more excited here in ADPR HQ to have been shortlisted for, not one, but THREE CIPR PRide Awards!
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