Results for tag: How to.
Creating successful international PR campaigns
The art of creating successful international campaigns requires finesse, strategy, and a deep understanding of diverse audiences.
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Can you put a price on PR success? How to measure the ROI of your PR campaign
How can I measure the success of a PR campaign? It’s a question that never gets old! And that’s because there’s still no definitive answer.
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6 tips to maximise your award win
Awards! Every industry has them and there are a dazzling array to choose from. Entering is just one part of the process - if you are shortlisted, or even more excitingly, go on to win, here are ADPR’s top 6 tips to maximise your success.
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Writing a winning award entry
Winning an award is an outstanding achievement, no matter what industry or business you are in! To be recognised and congratulated publicly on your company's achievements is a feeling like no other. To experience the excitement, read on for our top tips on writing a winning award entry!
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How to launch an email newsletter
Launching an email newsletter can be a daunting venture as it requires both creativity and diligence. Whilst email newsletters may have the misconception they are simply promotional emails that inevitably end up in junk, a well planned and well informed newsletter that adds value to your customers can enhance brand loyalty and keep you front of mind for future business opportunities.
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How to grow your newsletter list
One of the biggest challenges with launching a newsletter is building the number of contacts in your database. Read on for our top tips on how to make your newsletter a success ...
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The five stages of PR planning
You can have all the best ideas and creativity in the world, but if you start powering ahead with tactics without decent planning and a firm strategy, the chances are it isn’t going to be effective and give you the results you want.
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Can you prove communications’ impact on sales?
Probably one of the oldest debates that still rages on in the PR and marketing world is how to prove communications’ impact on sales. We know, at a gut-feel level that its extremely valuable, but it’s also very tricky to evidence.
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ADPR’s Top 5 Tips for the Ultimate PR Pitch
Media relations is the bread and butter of a successful lifestyle PR campaign, and whether you have a brand-new product or service to launch or need to generate some positive coverage on something that already exists in your portfolio, you need to make sure you have a media pitch that is on point and cuts through the noise.
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How to use the OASIS planning model
The government’s OASIS planning model is an effective tool used for shaping all types of communications and campaigns, ensuring they are carefully planned, efficient and effectively evaluated as required.
We reviewed the five steps of the model in this blog and here we’ll discuss how you can put them to use within your own marketing campaigns. Or, you can check out this episode of our Revitalise & Grow podcast where we talk through each of the steps of the OASIS planning model and how to put it in to practice.
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Collaboration is key
Collaboration is a powerful tool for all businesses, regardless of the industry, size or type of business you operate. It is the connections you form with others, and the different ways you collaborate, that can help your business to overcome challenges, maximise opportunities and reach new audiences. One form of collab we love is media partnerships. Check out our most recent podcast for more on how they can work for you!
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Social media for B2B brands
For some B2B brands, social media can still be seen as a secondary thought. That said, those who do take time to implement a strong social media strategy, see the benefit of engaging with their customers via social media very quickly.
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