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Social media is more prevalent today than ever before! Social media usage in the UK is rapidly growing, increasing to 45 million active users in 2020, equivalent to over 66% of the UK’s total population – that’s a lot! These statistics really prove just how vital it has become to have a strong social media presence as a food & drink business.
Read MoreEach month we see an abundance of international and national awareness days. Sometimes it can feel as though there is one for absolutely everything… National Bean Day anyone?
Read MoreWhether capturing your avocado on toast brunch for your Instagram page or revamping a restaurant’s website with enticing images of dishes from the menu, here are some killer tips for taking images of food that look good enough to eat.
Read MoreFood and drink. Whether it’s fuel to help get things done or you’re planning what’s for lunch whilst eating breakfast, the food and beverage sector is competitive. So, whether you are an artisan start up or an established FMCG brand, you’ll need to really know your target audience and what affects their purchasing decisions. Having an enticing food and drink PR strategy is part of making sure that your product is always first on their shopping list!
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