Eleiko and BeaverFit Create Global Partnership for Distribution and Product Integration to Further Enhance Outdoor Training Capabilities for Customers
Eleiko, the experts in precision crafted strength equipment, have partnered with BeaverFit, the leading global manufacturer of outdoor fitness and military human performance solutions, to bring enhanced outdoor training capabilities to new and existing customers. BeaverFit container gyms, sheds, and boxes are used to create outdoor training facilities, providing integrated training and storage to help users train both strength and endurance in tactical and gym based environments, a focus closely aligned with Eleiko initiatives.
This global collaboration sees Eleiko become a distributor for BeaverFit outdoor training and storage solutions across the EU, UK and US as well as representing BeaverFit as exclusive distributors in the Nordic regions.
In the UK and U.S. BeaverFit will be offering upgraded Eleiko equipment packages for new and existing clients, giving them the option to purchase BeaverFit containers fully equipped with Eleiko’s elite range of strength accessories and free weights.
“Eleiko and BeaverFit are both leaders in their respective fields. Together, we will deliver fantastic outdoor training solutions to customers around the world,” says Erik Blomberg, CEO of Eleiko.
“It feels incredible to be involved in creating a tailored offering bringing together two strong brands and products that are made to be used by the best athletes in the world,” states Tom Beaver, co-founder of BeaverFit.
Combining BeaverFit’s quality, design, and feature-rich outdoor solutions with Eleiko’s precision-crafted strength equipment, this collaboration allows for customers to utilise industry leading Eleiko equipment in an outdoor fitness environment, whilst having a safe, secure, and weatherproofed storage solution to protect from the elements when not in use. The product portfolio ranges from the classic container gym solutions to the purpose-built Shred Shed that provides complete and varied outdoor training in a space efficient, stylish package.
“For Eleiko UK this partnership is truly significant and brings the capabilities to serve both our existing, and new customer bases with best in class outdoor training spaces. With the steep rise in the utilisation of outdoor solutions within the performance sector this partnership is perfect for both of our brands and our customers.” comments Dale Beech, Managing Director of Eleiko.
“I am incredibly happy to bring a cutting-edge solution building on Eleiko and BeaverFit’s unique offerings to our Nordic customers,” explains Johan Arnerlind, Country Manager for Sweden, Denmark, and Finland. “BeaverFit are specialists in outdoor training and together we will present completely new solutions that raise the bar on performance to our customers.”
Learn more about the range here www.shop.eleiko.com/outdoor.