24.09.2018

8 PR ideas for promoting your upcoming event

Planning an event typically means investing a lot of time and money and you need to ensure that you draw enough of a crowd to ensure a good ROI. So, it is important to remember that planning how you will promote the event is just as important as planning the event itself. We’ve written a guide to the best, most effective PR event ideas to help you promote your upcoming event. As a rule of thumb, you should begin promoting your event around 40 to 60 days prior to your event to allow time to generate awareness and allow for the decision-making processes of your audience.

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